DALLAS (May 18, 2009) – Greyhound Lines, Inc. is celebrating its 95th birthday and a near-century of service, design and innovation. The company will pay homage to its heritage throughout the year by sharing stories and images through social media channels while continuing to deliver on its longstanding commitment to offer the best in leisure travel.
“Greyhound has always been at the forefront of innovation in the motorcoach industry, introducing features such as air conditioning, power steering and onboard restrooms before its competitors,” said Dave Leach, president and CEO, Greyhound Lines, Inc. “We take pride in our role as the industry leader and look forward to more years of setting the bar for bus travel.”
Enthusiasts can find out more about the history and keep an eye on the future of Greyhound in several ways:
• Flip through vintage photography and images of the new bus on Greyhound’s Flickr photostream
• Watch classic commercials and footage of the new bus on Greyhound’s YouTube page
• Follow updates including news, special offers and historical tidbits on Greyhound’s Twitter profile
• Check-out the historical timeline on Greyhound.com
Greyhound’s Role in American History
Since its start in 1914, Greyhound Lines, Inc. has become an American icon and the largest provider of intercity bus transportation, serving more than 3,700 destinations across North America. The company has played a role in some of North America’s defining moments in history, such as its selection as the official transportation carrier at the 1933 Century of Progress World's Fair in Chicago and the 1939 World’s Fair in New York City.
During WWII Greyhound was a major carrier of troops heading to the East and West coasts. At the same time, Greyhound started to train women to drive buses when more than 40 percent of the U.S. workforce was called to military service. And, in 1961, Greyhound carried a group of civil rights leaders known as the "Freedom Riders" into the Deep South to protest state-sponsored segregation in interstate transportation facilities. Later that year, the Interstate Commerce Commission outlawed segregation in all interstate transportation facilities.
A Brand Reborn
Throughout the company’s history, Greyhound has proactively made improvements to their buses and terminals that kept them ahead of the industry. Beginning in 2004, the company invested more than $60 million into upgrading its terminals and operations. The three-year project involved upgrading 125 facilities with new signage, fresh paint, renovated restroom facilities and plasma screen televisions as well as newly designed uniforms for its drivers and employees. Greyhound also instituted a rigorous new training program that improves customer service at every point of contact.
Most recently in April 2009, Greyhound unveiled its fleet of new buses, with a fresh look inspired by the company’s rich design history. The new buses feature a sleek exterior of strong blue and premium silver colors, highlighting a new Greyhound logo. Additionally the motorcoaches were designed to offer a more comfortable riding experience and are equipped with free Wi-Fi, power outlets, extra legroom and three-point seatbelts.
For more information, visit www.greyhound.com.
Greyhound is the largest North American provider of intercity bus transportation, serving more than 3,700 destinations across the continent. The company also provides Greyhound PackageXpress and charters. For fare and schedule information or to buy tickets, call 1-800-231-2222 or visit the Web site at www.greyhound.com. Follow Greyhound on Twitter for the latest news and travel deals, http://twitter.com/GreyhoundBus.